
Chili prices have continued to rise, reaching levels ten times higher than last year. However, Quảng Ngãi Province has advised farmers not to expand cultivation areas of Vietnamese chilies in order to avoid risks.
These days, farmers across Quảng Ngãi Province are busy harvesting Vietnam’s chili peppers. Farmers are happy because this year’s chili crop has delivered a bumper harvest. In addition, chili prices have reached record highs right from the beginning of the season.
According to local residents, traders are currently purchasing chili peppers at prices ranging from VND 70,000 to 75,000 per kilogram. As soon as the peppers turn red and ripe, farmers immediately harvest them for sale. With prices remaining high, everyone is making the most of each day, earning additional income.
Mrs. Hồ Thị Mai said: “Last year, chili prices were only around VND 5,000–8,000 per kilogram, but this year they are ten times higher. My family grows Vietnamese chili on two sao of land. We harvest about 30 kilograms each day and earn more than VND 2 million from sales.”

Vietnamese chilies
Sharing the same joy as Mrs. Hồ Thị Mai, Mr. Trần Đình Phước spoke excitedly. He said: “Early-season chili peppers remain at high prices, but I have never seen prices reach a record level like this year. In previous years, the highest price of Vietnamese chilies was only around VND 40,000–50,000 per kilogram. I’m not sure whether prices will change in the coming days, so my family is taking advantage of the sunny weather. We go to the fields early and harvest in time to secure good prices.”
This year’s harsh weather conditions have slowed chili plant growth. In addition, many fields have been affected by pests and diseases. As a result, plants have died and both productivity and output have declined. However, the sharp rise in early-season chili prices has helped farmers recover part of the costs and effort they invested.
According to many traders, chili prices are currently soaring due to strong demand from the Chinese market. Statistics from the Vietnam Pepper and Spice Association (VPSA) show that in November 2024, China was the largest export market for Vietnamese chili peppers. The country imported 7,765 tons and accounted for 77% of total market share. However, this market is also highly risky because demand fluctuates unpredictably.
Each year, when the Chinese market increases consumption, the prices of Vietnamese chilies tend to surge sharply. Conversely, when the market turns away, farmers can suffer heavy losses. This is because they depend excessively on a single export outlet.

Vietnamese chili loading
Mr. Nguyễn Quang Trung stated: “Current chili prices are highly volatile and less stable than in previous years. Therefore, farmers need to closely monitor market developments. They also should not rush to expand cultivation areas in order to avoid risks.”
Quảng Ngãi Province currently has around 2,500 hectares of chili cultivation. These areas are available mainly in Bình Sơn District, Tư Nghĩa District, and Quảng Ngãi City. Among them, Bình Sơn District has the largest cultivation area, with approximately 1,000 hectares.
Quảng Ngãi is currently one of Vietnam’s largest chili-producing localities. After harvest, chili peppers are collected at purchasing hubs. There, they undergo preliminary processing, sorting, and packaging before being distributed for consumption. In addition to the domestic market, Quảng Ngãi’s chili peppers are also available at several countries. These include South Korea, Japan, and especially China.
Vietnamese source: https://congthuong.vn/quang-ngai-khuyen-cao-khong-mo-rong-dien-tich-du-ot-tang-gia-382563.html
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